Alastair Cook

Dealing With Doubt

What did you do on Boxing Day? In between cuddling babies, kissing old aunties and eating my own weight in dead animal, I managed to watch a bit of cricket. Stick with me, this isn’t a blog about cricket! You…

EXIMO MARKETING strategy

What Does Eximo Mean?

I’ve repeatedly been asked three questions since I embarked on my Eximo Marketing journey. Those questions are: What the hell are you playing at? What coffee would you like? What does Eximo mean? The answer to question 1 is long,…