Evolved and Eximo Marketing are teaming up in a new strategic partnership to benefit the clients of both businesses.

The partnership will provide Evolved with additional strategic marketing expertise for both current and new clients, to support their new approach. This will build on existing work between the two companies, with Eximo having previously supported Evolved in developing a new strategic framework and training the internal team, amongst other projects, over the course of the last four years.

Evolved will become Eximo’s performance marketing partner to provide expertise and services to their B2B clients who are looking to grow by selling direct to consumers (DTC), as Eximo expands into this area.

Tom Etherington, Managing Director at Evolved, said: “We’re really excited to work with Andi in a more formal capacity, bringing him onto our key projects and supporting his growing client base.

“Andi’s approach and expertise when it comes to marketing strategy is unrivalled in the industry, and we’re looking forward to seeing the impact this will have on developing Evolved’s offering and services even further over the coming years.”

Andi Jarvis, Eximo Marketing founder, added: “I’ve always been impressed by Evolved. They’ve grown by focusing on the right things and understanding that great marketing isn’t just about technical ability but also people skills.

“Being able to bring their performance marketing expertise to our clients at Eximo is a huge boost for us and I’m looking forward to working more closely with the team at Evolved on their client projects too.”

Andi is based in Bangor, Northern Ireland but has strong ties to the North East – where we’re based – having lived in Newcastle for 11 years to attend Northumbria University and during senior marketing roles at Durham County Cricket Club and Newcastle College.

Andi hosts the Strategy Sessions podcast and is an international conference speaker, including keynote talks at BrightonSEO, SearchLove Philadelphia, and AllWeb Macedonia.