Strategy Sessions Podcast Episode 2: P&G Tips with Dan Rubel

Episode 2 of the Strategy Sessions brings Dan Rubel (Dixon’s Carphone) and Gil David (Run DMG) to you.

Dan is the Customer Communications and Brand Director for Dixon’s Carphone, the company the runs Currys PC World and Carphone Warehouse.

We talk about campaigns, teams, training, advertising and how many McDonalds is too many when you’re working as a consultant.

Gil share his experience of vertical scaling of Facebook ad campaigns and how to make a successful campaign fly.

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Show Notes

Dan Rubel can be found on Twitter and LinkedIn.

Dan mentions the following books and campaigns…

Jim Collins – Good to Great

Jim Collins – Built to Last

Mylene Klass for Pantene

Currys PC World’s new lockdown ad

Walmart’s drive through campaign 

Hun’s campaign for wine in a can and Hun’s Instagram is worth looking at.

T.O.P.T.I.P from Gil David

This week’s T.O.P.T.I.P cam from Gil David who runs Run DMG and can be found on Twitter and LinkedIn.

Gil runs Run DMG, a Facebook Ads agency / consultancy based in Belfast and working with clients around the world.  Check out the Run DMG website for more details.

See you in a fortnight.

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