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Category Archives: Strategy Sessions

PARENTS PROMISE PODCAST

Strategy Sessions Episode 24 The Parents Promise

Featuring James Hayhurst  The Parents Promise is a grassroots campaign to change how children are impacted by separating parents. This is the story…
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behaviour science in marketing podcast

Strategy Sessions Episode 23 Nudge Nudge With Juliet Hodges

Juliet works at BUPA in the Behaviour Insights Team – the nudge unit. If you're interested in psychology in marketing, pricing and influencing…
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sarah shimmons Smirnoff

Strategy Sessions Episode 22 – Smirnoff With Sarah

Featuring Sarah Shimmons, Global Marketing Director, Smirnoff https://youtu.be/68q3sJqkYG4 In this episode we discuss: Managing a global brand that has such great heritageCovid and…
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Elizabeth knights ward podcast

Strategy Sessions Episode 21 LinkedIn

Featuring Lizzy Knights-Ward Listen / Download Watch https://youtu.be/6l6UvtmCmLE In This Episode In this episode we discuss: Life at LinkedInContent marketing and successful campaignsContent…
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the man who invented t20 cricket

Strategy Sessions Episode 20 Twenty20

Featuring Stuart Robertson https://youtu.be/dThgeahNb2Q In the episode we discuss: How T20 cricket came to be born – the marketing versionThe rationale for the…
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nick baughan facebook interview

Strategy Sessions Episode 19: Facebook, Inc

Featuring Nick Baughan and a T.O.P.T.I.P from Gil David Listen / Download Watch https://youtu.be/toF38p2ogMY In This Episode In this episode we discuss: A…
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kyle lacy saas marketing podcast

Strategy Sessions Podcast Episode 18 A Lessonly In Marketing

Featuring Kyle Lacy https://youtu.be/T5X51kbJo7s In the episode we discuss: SaaS Marketing Why you shouldn’t measure brand campaigns (really)Surprise and delight prospects and customersUsing…
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Koen Pauwels advertising effectiveness

Strategy Sessions Podcast Episode 17 Freakonomics or Freako-Wrong-mics?

Featuring Professor Doctor Koen Pauwels https://youtu.be/jddaR74-zWQ Koen Pauwels is Distinguished Professor of Marketing at Northeastern University and co-director of its Digital, Analytics, Technology…
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chris gregg lightyear start up bootstarp marketing podcast

Strategy Sessions Episode 16: Marketing Buzz With Lightyear

Featuring Chris Gregg, CEO of Lightyear Chris has more than 10 years of experience across the technology industry from founding and leading fintech…
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advertising and marketing podcast research eye tracking software

Strategy Sessions Episode 15: Eye Catching Marketing

Featuring Mike Follett from Lumen Research Listen / Download Watch https://youtu.be/xjnAPKK_Q8I Mike Follett is the Managing Director of Lumen, the leading attention technology…
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