Tl;dr – I want you to complete a survey… you can do that now. It’s 2025 so no one has catchphrases anymore. But if they were still cool, mine would be simple. It would be: TALK TO YOUR CUSTOMERS. It will…
Black History Month (BHM) is a celebration of black culture, history and impact. In the UK, BHM is in October, not February as it is celebrated in the US and Canada (no idea why). There’s a lot going on for…
Over the last few months I’ve had the pleasure of working with Seth Godin. It’s not every day you get to run an event with one of the most famous marketers in the world. So I made some notes during…
Yes, you read that right. I’m doing a series of Strategy Masterclasses across Ireland with Seth Godin. The dates are: BelfastMonday 3 February SOLD OUTThe MAC Dublin Thursday 3 April SOLD OUTGuinness Enterprise Centre Derry Monday 2 June 12.30pm –…
What’s next? That’s the main thought I’ve had going through my head just head as Black History Month (BHM) wraps for 2024. I hear the arguments from some people who don’t see the point in BHM because they see it…
Eximo Marketing is honoured to be working with North Star, one of the headline projects of Belfast 2024. North Star is one of 17 projects selected to showcase the city as part of Belfast 2024, a year-long celebration of the…
Women’s History Month encompasses International Women’s Day and is a chance to celebrate and highlight the impact of women. As the Strategy Sessions is a marketing podcast, we’re focusing on the impact of women in marketing. Our mission at Eximo…
Black History Month (BHM) is a celebration of black culture, history and impact. In the UK, BHM is in October, not February as it is celebrated in the US and Canada. I still don’t know why. Our mission at Eximo…
Data from GPS tracking has shown that golf during the day from Monday to Friday has increased by 83% since Covid. Now, that could simply mean that more retired people have headed back to the golf course to enjoy 18…
From September 22 to January 23, Eximo Marketing has been working with Bauer Media Audio Ireland (BMAI) to help reboot their marketing strategy. BMAI is Ireland’s largest independent media company, reaching 97% of the Irish market each week. BMAI is…

